The structured human care layer for elite performers and the teams around them. Built on fifteen years of evidence-based practice across sport and music.
Practical liaison handles the logistics. Clinical psychology handles the acute. Athlete Care and Artist Care fill the space between: the sustained human relationship that holds a performer's ecosystem together and ensures the right support reaches them before a situation becomes a crisis.
The same evidence-based framework applies across sport and music because the human pressures of elite performance are the same. What changes is the context. What does not change is the need for a trusted, consistent, non-clinical person in the corner.
NARI Collective was founded by Marcus and Bryony O'Dowda-Boswell, who spent fifteen years building athlete care systems in elite sport before applying those principles to the music industry. The company works with professional clubs, music distributors, labels and performers, and with the industry teams and governing bodies that support them.
NARI Collective is not a clinical service. When a welfare concern moves into clinical territory, the referral is warm, immediate and made through an established professional relationship.
There is no funded role right now. There will be. The company is growing across both sport and music, and we are actively building a picture of practitioners who might join us when the time comes.
We are not looking for generalists. We are looking for people who have worked in structured welfare roles within elite sport and who are drawn to the idea of applying those skills across sectors, including music.
Whether you are a club, a label, a distributor, a governing body or a performer.